7 Steps To Building An Inbound Marketing Machine At Fraction Of Premium Platform Costs

By Smile IT Solutions | Category digital marketing | Views 1789

Posted On 20 Aug, 2014

7 Steps To Building An Inbound Marketing Machine At Fraction Of Premium Platform Costs

Build a low-cost Inbound marketing Machine to rival Hubspot, #marketoand other premium platforms for a fraction of the cost. With a little determination, minimal cash outlay and the right tools you can be on your way to a successful Inbound Marketing campaign.

The majority of these ingredients are free or just a few dollars per month:

Platform: We choose WordPress (Free)
Hosting: You can use our private Unlimited shared server for $2.49 mo
Domain registration: Save cash and get a domain name here ($10)
Themes: Use a Free WP Theme or Have us Customize one for you (Free to $100)
Marketing Automation: Leadsius (Free to Premium)
Plugins: leadin,Editflow,Yoast Seo, JetPack (Free)

Recipe for Success:

Start with setting up your WordPress Platform on your host provider and register your domain name.
Modify a free wordpress theme or have one custom designed to suit your needs, a responsive theme works best
Add and register your plugins , make sure to define user settings as well and associate them with your domain.
Register and set up your marketing automation through Leadsius or your preferred automated choice.

Bake Well:

Once you have these steps mixed together and functioning correctly the fun begins.
add content to your EditFlow Calendar to drip publish according to your campaign goals
When your blog is published it will push through Jetpack Publicize to all your social media outlets and help drive more traffic back to your blog.

Using your Leadsius marketing platform you are able to design custom landing pages and webforms to enhance your engagement, leads and conversion opportunities, as well as offer downloads to potential customers.