8 Best Practices for Content Curation
The Internet is rich with interesting content. So much so that trying to curate without a clear purpose can lead you down some unexpected rabbit holes.
If there's one overarching theme of this post, it is that you must focus on your reader's experience. There are a few instances whereconventional wisdom can cause you to stray from this, and I'll highlight these in some of the bullets.
It is also an inexpensive way to augment the original content that you're producing. If done right, it enhances your branding and message. If done wrong, it does the opposite. What I want to do in this piece is to share eight best practices to enhance your branding and messaging by curating content.
Content curation is defined as bringing meaningful organization to some subset of all of the content in the world. For practical purposes, it's the way that we share relevant information with our audiences through social and owned media.
"Content curation is sorting through a large amount of web contentto find the best, most meaningful bits and presenting these in an organized, valuable way." - Kevan Lee, Buffer
Like What You Read?
Why Not Request Your Intelligent Inbound MarketingAssessment Today?
Curated from 8 Best Practices for Content Curation
Original Source: bit.ly