Email marketing stats to improve your click-through rates [ Infographic ]
Keep them short, and carefully consider yourword choice. Subject lines of 30 characters had higherclick-throughrates thansubjectlines of 90 characters, and subject lines without words like quick and meeting got higher click-through rates than subject lines that used those words.
fromHubSpotand Market Domination Media reveals seven interesting findings from HubSpots most recent Science of Email Report. Among the findings is what people think when they read your subject lines and what they do with unwanted emails. A few of the findings:
For example, consider the people on youremail list. Have you ever thought about what they think when they read your subject lines or get an email they dont want?
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