LinkedIn Twitter and YouTube changes you need to know
LinkedIns fundamental value proposition is connecting people to opportunity. Weve made significant progress in this area; nearly 350 million members can use LinkedIn to find a job, build a business, and be more successful in their careers. However, matching talent and opportunity is a simplified take on the equation. Without access to education and the ability to acquire skills, many of these opportunities will remain far out of reach for most people.
Imagine being a job seeker and being able to instantly know what skills are needed for the available jobs in a desired city, like Denver, and then to be prompted to take the relevant and accredited course to help you acquire this skill. Or doing a search on SlideShare to learn about integrated marketing and then to be prompted with a lynda.com course on the same subject.
Its LinkedIns biggest acquisition to date, and though the social media platform hasnt announced how members will pay for the service, the skill-based video library joins LinkedIns job search, SlideShare and additional features that enable members to network with other professionals, find employment opportunities and enhance skills in their industries.
The companys CEO, Jeff Weiner, announced this week that LinkedIn will buy lynda.com, a subscription-based software training website, for $1.5 billion.
Lynda.coms training library will become a part of LinkedIns offerings, while Twitter is attempting to improve searches. YouTube is putting forth new advertising choices.
PHOTO BYSEAN MACENTEE